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Return On Ad Spend (ROAS) Return On Ad Spend (ROAS)
  1. Geru
  2. General Information
  3. Common Digital Marketing Terms and Conditions

Return On Ad Spend (ROAS)

Michelle LaSalle Michelle LaSalle July 13, 2022 17:33

Return On Ad Spend (ROAS) is the total revenue generated for a specific marketing channel (like PPC) divided by the total spend on that channel. 

Marketing

Articles in this section

  • Webinar Registration Rate %
  • Webinar Live Call To Action %
  • Return On Investment (ROI)
  • Return On Ad Spend (ROAS)
  • Remarketing / Retargeting
  • Lifetime Customer Value (LTV)
  • Lead Generation/Lead Magnet/Lead Nurturing
  • Key Performance Indicator (KPI)
  • Email Open Rate
  • Email Marketing Opt-in Rate


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